Terms & Conditions
Effective Date: 09 Mar 2026 | Last Updated: 09 Mar 2026
1. Introduction & Acceptance
Welcome to curiously positive (+IVE) ("curiously positive", "we", "us", or "our"). These Terms of Use ("Terms") govern your access to and use of our website, mobile applications, community platforms, events, and all related services (collectively, the "Platform"). By accessing or using the Platform in any manner, you confirm that you have read, understood, and agree to be bound by these Terms. If you do not agree, please discontinue use immediately.
These Terms constitute a binding legal agreement between you ("User", "you", or "your") and curiously positive (+IVE) [NUTRAZEN BRANDS PVT. LTD], a company incorporated under the Companies Act, 2013, with its registered office at [ADDRESS], India.
2. About curiously positive (+IVE)
Curiously Positive (+IVE) is a lifestyle wellness brand offering premium health and wellness products, wellness content, community engagement, and immersive events. Our Platform is designed to connect individuals who are committed to living with optimism, energy, and curiosity.
3. Eligibility
To use our Platform you must:
By accessing our website, creating an account or making a purchase, you warrant that all eligibility requirements are met.
4. Account Registration & Security
You may create an account to access personalised features, loyalty rewards, and community spaces. You are solely responsible for maintaining the confidentiality of your login credentials. You agree to notify us immediately at info@curiouslypositive.co if you suspect any unauthorised use of your account. We will not be liable for any loss arising from unauthorised access to your account resulting from your failure to safeguard your credentials.
5. Products & Purchases
5.1 Product Descriptions
We strive to display our products and related merchandise as accurately as possible. Colour, packaging, and product descriptions are subject to change without prior notice. Product images are for illustrative purposes only.
5.2 Pricing & Payment
All prices are listed in Indian Rupees (INR) inclusive of applicable taxes unless stated otherwise. We reserve the right to modify prices at any time. Your order constitutes an offer to purchase; acceptance occurs upon our confirmation email. Payment must be completed via our approved payment gateways.
5.3 Subscription Orders
Where subscription or auto-replenishment options are offered, you authorise us to charge your nominated payment method on a recurring basis per the selected plan. You may cancel or modify subscriptions via your account settings or by contacting us, subject to applicable notice periods.
5.4 Returns & Refunds
Our Returns Policy (available at www.curiouslypositive.co) is incorporated into these Terms by reference. We comply with the Consumer Protection Act, 2019, in processing refunds and replacements.
5.5 Health Disclaimer
Our products are food/health supplements. They are not intended to diagnose, treat, cure, or prevent any disease. Always consult a qualified medical professional before commencing any new supplement regimen, particularly if pregnant, nursing, or managing a medical condition. Product claims have not been evaluated by the Food Safety and Standards Authority of India (FSSAI) unless expressly stated.
6. Community & Events
6.1 Community Participation
curiously positive (+IVE) may host online forums, social spaces, challenges, or community boards. By participating, you agree to engage respectfully and constructively. You must not post content that is defamatory, obscene, threatening, infringing on intellectual property rights, or otherwise unlawful.
6.2 Events
For in-person or virtual events organised by our authorised partners or us, additional event-specific terms may apply and will be communicated at the time of registration. Attendance at events may involve photography, videography, and social media coverage by us. By attending, you grant us a non-exclusive, royalty-free, worldwide licence to use event imagery for marketing purposes unless you opt out in writing prior to the event.
6.3 User-Generated Content
By submitting reviews, photos, testimonials, or other content to our Platform ("UGC"), you grant curiously positive (+IVE) a perpetual, irrevocable, royalty-free, worldwide licence to use, display, reproduce, adapt, and distribute such UGC for our marketing and operational purposes. You warrant that you own or have all necessary rights to submit such content and that it does not infringe any third-party rights.
6.4 Referral & Loyalty Programmes
Referral credits and loyalty points are subject to programme-specific terms made available at the time of participation. They hold no cash value unless expressly stated, are non-transferable, and expire per the programme terms.
7. Intellectual Property
All content on the Platform, including but not limited to the curiously positive (+IVE) name, logo, brand identity, product formulations, website design, text, graphics, and software, is owned by or licensed to us and is protected by applicable intellectual property laws. You may not reproduce, distribute, modify, or create derivative works from our content without our prior written consent. Any unauthorised use may expose you to legal liability.
8. Prohibited Conduct
You agree not to:
9. Third-Party Links & Services
Our Platform may contain links to third-party websites, payment processors, social media platforms, or partner services. We do not endorse, control, or accept responsibility for any third-party content, privacy practices, or services. Your use of such third-party services is at your own risk and subject to their respective terms.
10. Disclaimer of Warranties
The Platform and all content, products, and services are provided on an "as is" and "as available" basis without warranties of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the Platform will be uninterrupted, error-free, or free of viruses or other harmful components.
11. Limitation of Liability
To the maximum extent permitted by applicable law, curiously positive (+IVE) and its directors, officers, employees, affiliates, agents, and licensors shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from: (a) your use of or inability to use the Platform; (b) unauthorised access to your data; (c) errors or omissions in content; or (d) any other matter relating to the Platform. Our total aggregate liability to you shall not exceed the amount you paid to us in the preceding three months.
12. Indemnification
You agree to indemnify, defend, and hold harmless curiously positive (+IVE) and its affiliates, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses, including legal fees, arising out of or in any way related to: (a) your use of the Platform; (b) your violation of these Terms; or (c) your violation of any applicable law or third-party rights.
13. Modifications to Terms
We reserve the right to modify these Terms at any time. Material changes will be notified to you via email or a prominent notice on the Platform at least 15 days prior to taking effect. Your continued use of the Platform after the effective date of revised Terms constitutes your acceptance. We encourage you to review these Terms periodically.
14. Termination
We reserve the right to suspend or terminate your account and access to the Platform, with or without notice, for conduct that we reasonably believe violates these Terms, applicable law, or is otherwise harmful to us, other users, or third parties. On termination, the provisions of Sections 7 (Intellectual Property), 10 (Disclaimer), 11 (Limitation of Liability), 12 (Indemnification), and 16 (Governing Law) shall survive.
15. Grievance Redressal
In accordance with the Information Technology Act, 2000 and applicable Indian consumer protection laws, we have appointed a Grievance Officer. If you have any complaints or concerns, please contact:
Grievance Officer: Parth Saxena
Email: parth@curiouslypositive.co
Address: Innov8 Ras Vilas, Lower Ground Floor, Salcon Rasvilas, D-1, Saket District Center, Saket, New Delhi, India-110017
Response Time: We will acknowledge your complaint within 48 hours and endeavour to resolve it within 30 days.
16. Governing Law & Dispute Resolution
These Terms shall be governed by and construed in accordance with the laws of India. Any disputes arising out of or relating to these Terms or the Platform shall first be subject to good-faith negotiation. If unresolved within 30 days, disputes shall be referred to binding arbitration under the Arbitration and Conciliation Act, 1996, conducted in New Delhi, India. The language of arbitration shall be English.
17. Miscellaneous
If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full force and effect. Our failure to enforce any right or provision of these Terms shall not constitute a waiver. These Terms, together with our Privacy Policy and any additional programme-specific terms, constitute the entire agreement between you and curiously positive (+IVE) regarding your use of the Platform.
18. Contact Us
For general enquiries regarding these Terms:
Email: info@curiouslypositive.co
Registered Office: Innov8 Ras Vilas, Lower Ground Floor, Salcon Rasvilas, D-1, Saket District Center, Saket, New Delhi, India-110017
CIN: U86909MP2025PTC074879